[ Field notes ]
The SEO playbook, given away.
Everything the last build got, itemized. Steal all of it. The list is free; the doing is the job.
This is what the latest build shipped with. Scope varies by tier — the playbook doesn’t change, only how much of it we run.
- 8 city guides, roughly 2,500 words each — written for the reader; the ranking is the by-product
- 80 community pages, each a real page on the domain, not a widget
- ~320 internal links tying guides to communities to live inventory (see why the inventory must be on your domain)
- 400 saved searches audited; 255 corrected
- a machine-readable identity block, so AI engines answer questions about you with the right facts
- reviews unlocked from a third-party widget into readable text on the page — text engines can index, visitors can skim
- 386 forms tested; every lead tagged with the page it came from
- a banned-word list: the phrases every agent site repeats, removed before they cost trust
- AI crawlers welcomed at the door — the old site blocked them without anyone knowing
- a 24-post blog queue drafted before launch; the automated blogging add-on keeps it running without you
- every URL mapped at cutover: 651 on the last build, zero 404s
The part that takes us: none of this is secret, and none of it is clever. It is hours, done carefully, four hundred times in a row. That is the product.
[ The readout ]
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The readout scores your current site on every line above. No pitch attached.